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The $110M TikTok call
Published 3 months ago • 2 min read
Hi Reader,I got on a call last week with a group of people doing 9 figures collectively on TikTok. Five things stood out -> Creator Communities are Your Foundation Sending samples is table stakes. The brands that are winning have actual communities where they’re in direct conversation with their creators. WhatsApp, Discord, iMessage it doesn't matter as long as you're connecting with your community in a genuine way. That means real human conversations, not AI -> which everyone tries to do to...
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